In today's corporate environment, timely communication with staff, customers and channel partners is more important than ever before. With shortened product life cycles, worldwide trade and reduced travel budgets; old models just do not work.

The Internet is a great solution. However, the challenge is how to produce the vast amount of engaging, high quality content required and to publish that content online, quickly and economically.

Microsoft PowerPoint is a great starting point. It is a tool that everyone knows how to use and its powerful narration; animation and interactive capabilities make it a great product for producing rich learning content.

Problems arise when you want to publish your PowerPoint content to the Internet. The files are too large, the end user must have the right software installed and, even then, you often cannot retain both animations and narrations…a must for good message retention.

Many corporations and government agencies are using Impatica for PowerPoint to create online content, provide staff training, corporate communications and marketing messages.

Impaticized PowerPoint files are typically about 10% of the size of the original PowerPoint file. Delivery is truly cross-platform, completely eliminating the need for plug-ins or other software on the recipient's computer.

In addition, by using Impatica OnCue, these presentations can be synchronized to video and scrolling text. OnCue also provides indexing, navigation and search capabilities.

Content produced with Impatica's products is SCORM compliant and easily incorporated into existing Learning Management Systems.

Simply put, Impatica provides the ideal desktop tool for the creation and delivery of quality content using PowerPoint; a tool subject matter experts already know how to use.

"Impatica for PowerPoint has proved a very effective marketing tool for several of our clients, not only from a cost perspective but also in terms of communication. Impatica has enabled us to offer an additional, visually impressive medium to our clients' marketing activities. Either as a showcase presentation as part of a website or as a streaming mini movie within an email marketing campaign, Impatica has proved to be a very versatile and user-friendly piece of software. If you can use Microsoft PowerPoint you can use Impatica and when it comes to producing a visually stunning, moving-image marketing message, the possibilities available through PowerPoint and Impatica are huge. And, of course, the software comes at a very competitive price, which gives SME's the opportunity to produce the kind of high quality, professional marketing output often reserved for only the bigger companies.

I would have no hesitation in recommending Impatica for PowerPoint - an easy to use, versatile, and highly impressive marketing tool."

Guy Flintham
Managing Director, Conceptua Marketing