MEDIA RELEASE

Impatica Inc. Announces 59% Revenue Growth in Fiscal Year 2007

For Immediate Release

OTTAWA, ON—Friday, July 27, 2007—Impatica Inc., an industry leader in the development and sale of hardware and software products that deliver multimedia content for e-learning and mobile presentations, today announced its audited results for the fiscal year ended March 31, 2007. All figures presented are calculated in accordance with generally accepted accounting principles (GAAP) in Canada and are presented in Canadian dollars.

Revenue for the year ended March 31, 2007 was $2,213,064, a 59% increase from $1,393,388 a year earlier. The increase in revenue is primarily attributable to growing sales of the award winning Impatica ShowMate^TM, a sleek pocket-sized device that enables PowerPoint^TM presentations to be projected from a handheld. Since the last round of financing was completed we had year over year growth of 126% in Q3 (from $262,974 to $594,625) and 173% in Q4 (from $326,902 to $890,900).

Net loss for the year ended March 31, 2007 was $2,135,315 or $0.18 per share outstanding and $0.11 per share on a fully diluted basis. Net loss for the year ended March 31, 2006 was $1,006,154.

Impatica had a cash balance of $169,566 at March 31, 2007, as compared to a cash balance of $57,720 at March 31, 2006. As at March 31, 2007, the Company had Accounts Receivable and Research and Development Tax Credits Receivable of $543, 817 and $782,391 respectively, as compared to $240,665 and $581,531, respectively, at March 31, 2006.

"2007 was a year of great achievement for the Company as we expanded our relationships in both our traditional software markets and ShowMate distributors," commented Michael Doyle, Chairman and CEO of Impatica. "Not only did we achieve strong revenue growth, we diversified beyond BlackBerry^® handhelds by adding support for Sony Ericsson^® and Windows^® Mobile. We also established a strong distribution base by signing resale agreements with numerous carriers and tier one distributors around the globe. Impatica ShowMate is now sold either online or retail through Research In Motion, Sony Ericsson, Palm^®, Sprint^TM Nextel, Telstra^®, Alltel^®, InFocus^®, Mobile Planet, Tiger Direct, Expansys, Airport Wireless, Amazon.com^TM and BlackBerry Den.

"Our financial performance reflects our commitment to finalization and market introduction of Impatica ShowMate. The 59% growth in revenue demonstrates strong demand for our products; whereas the anticipated short-term pressure on profitability is a result of extraordinary costs related to research and development and rolling out a new product. Over the coming months as our sales continue to grow, we will be implementing a number of actions aimed at reducing costs and increasing profitability."

This media release should be read in conjunction with Impatica’s audited financial statements for the year ended March 31, 2007, as well as its management discussion and analysis available at www.sedar.com.

About Impatica

More than 3,500 organizations including colleges, universities and corporations use Impatica award-winning software products to communicate more effectively with hundreds of thousands of people every day. Winner of the Andrew Seybold Most Innovative Wireless Device Award at CTIA 2007, Impatica ShowMate is a pocket-sized device that weighs less than three ounces, supports full-featured PowerPoint presentations, and displays rich text, images, charts, graphs, animations and slide transition effects. To use ShowMate, transfer your PowerPoint presentations to the handheld from your desktop computer, from a web site or over-the-air as an e-mail attachment. Once on location and ready to present, simply connect the ShowMate to the projector or large screen display and use Bluetooth to start and control the presentation from your BlackBerry, Sony Ericsson or Windows Mobile handheld. Thanks to its ability to display speakers’ notes, the ShowMate transforms the handheld into a wireless personal teleprompter—the ultimate presentation tool.

Impatica ShowMate and related products are distributed worldwide through a growing network of carriers and other channel partners. Impatica products enable full-featured PowerPoint presentations to be delivered to, and viewed on, Java-enabled computers and wireless handheld devices. Impatica’s latest product, Impatica ShowMate, is the ultimate presentation tool, enabling PowerPoint presentations to be projected directly from a wireless handheld device, eliminating the need to carry a laptop computer. For more information, visit www.impatica.com.

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Disclaimer:

While the information contained herein is believed to be accurate and reliable, Impatica and its directors, offices, employees and shareholders make no representations or warranties, expressed or implied as to the accuracy or completeness of such information, and Impatica expressly disclaims any and all liability that may be based on such information, or errors or omissions thereof.

Any forward-looking statements that may be implied or contained herein involve risks and uncertainties that could significantly affect anticipated results in the future and, accordingly, such results may vary materially from those expressed or implied in any forward-looking statements made by or on behave of Impatica.

There can be no assurance that Impatica will achieve the results projected or implied by the forward-looking statements included herein. These risks and uncertainties include, but are not limited to, those relating to Impatica’s ability to raise sufficient financing to fund its business plan, development and expansion activities, dependence on existing management, financial activities, domestic and global economic conditions, changes in federal or provincial income tax laws, and market competitive factors.

Windows and PowerPoint are trademarks or registered trademarks of Microsoft Corporation. Impatica and Impatica ShowMate are trademarks of Impatica Inc. Sony Ericsson is a trademark or registered trademark of Sony Ericsson Mobile Communications AB. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. InFocus is a registered trademark of InFocus Corporation. Palm is a trademark or registered trademark of Palm Inc. Sprint Is a trademark of Sprint Nextel. Telstra is a trademark of Telstra Corporation Limited. Amazon is a trademark of Amazon.com.